Thirst Trap: Liquid Death’s Dan Murphy shatters the scroll w/ entertainment-first branding | Short
Speed of Culture Podcast VideosAugust 05, 202500:00:33

Thirst Trap: Liquid Death’s Dan Murphy shatters the scroll w/ entertainment-first branding | Short

Liquid Death doesn’t do April Fools. Everything is real, from a limited edition enema kit with Blink-182’s Travis Barker to Tony Hawk's blood on skateboards. SVP of Marketing, Dan Murphy reveals how stunts become strategy, and how the brand keeps winning the internet.

For more insights, visit our blog: https://www.suzy.com/blog/dan-murphy-svp-marketing-liquid-death

Apple Podcast: https://podcasts.apple.com/gb/podcast/thirst-trap-liquid-deaths-dan-murphy-shatters-the/id1617896513?i=1000720703810

Spotify Podcast: https://open.spotify.com/episode/2cHb8w97Hftb5g6h5dG6Cj

#SpeedofCulture #LiquidDeath #CPGDisruption #BrandEntertainment @AdweekMag
matt britton, market research, consumer insights, suzy, Market research platform, Dan Murphy, Liquid Death, beverage marketing, comedy branding, viral campaigns,