The priceless playbook: How Mastercard is using AI personalization to stay relevant | Short

The priceless playbook: How Mastercard is using AI personalization to stay relevant | Short

Gen Z isn’t just diverse—they’re individually unique.
Mastercard’s Rustom Dastoor breaks down how true personalization goes beyond demographics—and why brands need to understand identity through passion, not just data. 🎧 Hear why the future of marketing is one-to-one, not one-size-fits-all.

For more insights, visit our blog: https://www.suzy.com/blog/rustom-dastoor-evp-marketing-communications-americas-mastercard

Apple Podcast: https://podcasts.apple.com/gb/podcast/the-priceless-playbook-how-mastercard-is-using-ai/id1617896513?i=1000708305865

Spotify Podcast: https://open.spotify.com/episode/3HYL0eIxAFVMzvpCH8JVVV

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matt britton, market research, consumer insights, suzy, Market research platform, Mastercard, AI in marketing, Rustom Dastoor, Priceless campaign, brand experience,