The Art of Marketing The Michaels Companies from Amanda Rassi, SVP & CMO | Podcast

The Art of Marketing The Michaels Companies from Amanda Rassi, SVP & CMO | Podcast

Explore the latest episode of the Speed of Culture podcast featuring Amanda Rassi, SVP & CMO at The Michaels Companies! Discover how blending creativity with data-driven strategies can revolutionize retail marketing and enhance customer engagement.

Timestamps:
[01:15] From CPG to Creative Retail Leadership
[17:50] Promoting Wellness Through Creative Outlets
[21:26] Trends and Consumer Engagement in Crafting
[25:13] Crafting an AI-Enhanced Consumer Experience
[26:20] Launching Maker Place to Empower Creatives

Tune in now to get inspired!
For more insights, visit our blog: https://suzy.com/the-speed-of-culture-podcast/amanda-rassi-svp-cmo-the-michaels-companies
Apple Podcast: https://podcasts.apple.com/us/podcast/the-art-of-marketing-with-amanda-rassi-svp/id1617896513?i=1000653978339
Spotify Podcast: https://open.spotify.com/episode/3UKbJV4NMSupxpdc6VrjDr?si=5xA2D8mbQMW-JiGc6BTqMA
#podcast #creative
matt britton, market research, consumer insights, suzy, Speed of Culture, Podcast, Market research platform, Retail, Michaels, Amanda Rassi, Digital Transformation,