Moving at e.l.f. Speed with Ekta Chopra, Chief Digital Officer | Podcast
Speed of Culture Podcast VideosJanuary 24, 202300:29:44

Moving at e.l.f. Speed with Ekta Chopra, Chief Digital Officer | Podcast

Ekta Chopra, Chief Digital Officer at e.l.f. Beauty, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They discuss the brand's unique strategy around digital experience and innovative consumer trends.

Timestamps:
[04:55] e.l.f.ing the Beauty Industry
[09:40] Moving at e.l.f. Speed
[10:43] Gaming Partnership
[14:10] e.l.f. + Chipotle
[17:06] Micro-Influencers and Gen Z
[20:34] Be First. BeReal
[22:40] Metaverse, AI, and ChatGPT

Listen today!

For more insights, visit our blog:
https://suzy.com/the-speed-of-culture-podcast/moving-at-elf-speed-ekta-chopra-chief-digital-officer-elf-beauty

Apple Podcast:
https://podcasts.apple.com/us/podcast/moving-at-e-l-f-speed-with-ekta-chopra-chief/id1617896513?i=1000596250579

Spotify Podcast:
https://open.spotify.com/episode/1BhASfnxCD73MC5Hr4ND8r?si=BJ_kpWWfQEqj0TiLp9Y_nA

#podcast #elf #beauty #makeup
matt britton, market research, consumer insights, suzy, Speed of Culture, Podcast, TikTok, Market research platform, Metaverse, Gen Z, e.l.f. Beauty, Chipotle, Ekta Chopra, ChatGPT,