How H&R Block is Embracing the Digital Age with CMO, Jill Cress | Podcast
Speed of Culture Podcast VideosJune 14, 202400:36:56

How H&R Block is Embracing the Digital Age with CMO, Jill Cress | Podcast

In this episode of The Speed of Culture, Matt Britton welcomes Jill Cress, Chief Marketing and Experience Officer at H&R Block. Jill discusses H&R Block’s strategic pivot towards digital and mobile experiences, the impact of AI on consumer financial interactions, and insights into career longevity in the rapidly evolving tech landscape.

Timestamps:
[00:50] Career Longevity in a Rapidly Changing Industry
[09:20] Digital Transformation and Customer Experience
[17:30] Integrating AI in Financial Services
[27:50] Navigating Brand Transformation
[39:00] Innovative Marketing Strategies

Listen to Jill Cress on the Speed of Culture podcast for engaging marketing strategies and insights into digital transformation in the finance sector.
For more insights, visit our blog: https://suzy.com/the-speed-of-culture-podcast/jill-cress-cmo-hr-block
Apple Podcast: https://podcasts.apple.com/us/podcast/from-cards-to-codes-how-h-r-block-is-embracing-the/id1617896513?i=1000656494371
Spotify Podcast: https://open.spotify.com/episode/4B3Diz7BBLgnIAQ2PGo77q?si=3V2pVBo3RlGG3qC9ck2iCA
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matt britton, market research, consumer insights, suzy, Podcast, Speed of Culture, Market research platform, H&R Block, Mobile Banking, Gen Z Engagement, Jill Cress,