Reinventing Delta’s Brand Experience with CMO Alicia Tillman | Podcast
Speed of Culture Podcast VideosMay 13, 202400:35:43

Reinventing Delta’s Brand Experience with CMO Alicia Tillman | Podcast

In this episode of The Speed of Culture, host Matt Britton sits down with Alicia Tillman, CMO of Delta Air Lines. They discuss the importance of core consumer expectations, the future of experiential marketing in engaging modern consumers, and how Delta continues to innovate and lead in the aviation industry.

Timestamps:
[01:59] Learning from Top Marketing Brands
[06:47] Impact of Digital Evolution on Marketing
[18:46] Building a Lifestyle Brand
[19:36] Hierarchy of Consumer Needs
[24:06] Expanding Brand Experience

Listen to Alicia Tillman on the Speed of Culture podcast and gain insights into the evolving landscape of marketing, the importance of core consumer expectations, and how Delta Air Lines continues to innovate and lead in the aviation industry.

For more insights, visit our blog: https://suzy.com/the-speed-of-culture-podcast/delta-cmo-alicia-tillman
Apple Podcast: https://podcasts.apple.com/us/podcast/beyond-the-flight-cmo-alicia-tillman-on-reinventing/id1617896513?i=1000653314769
Spotify Podcast: https://open.spotify.com/episode/6KJz0y9SVXutoxa05kxMjU?si=tbDmKef1T_uaSbH4QcAbyQ
#podcast #delta #travel
matt britton, market research, consumer insights, suzy, Podcast, Speed of Culture, Market research platform, Travel, Alicia Tillman, Delta Air Lines, Storytelling in marketing,