Snack attack: How Kellanova’s CMO Julie Bowerman is future-proofing Pop-Tarts and Pringles | Short
Speed of Culture Podcast VideosMay 27, 202500:00:39

Snack attack: How Kellanova’s CMO Julie Bowerman is future-proofing Pop-Tarts and Pringles | Short

Snacking isn't what it used to be. From late-night cravings to post-workout protein boosts, Kellanova CMO Julie Bowerman breaks down how consumer needs are reshaping the snack aisle—and why brands must build with intention, not assumptions.Catch the full episode on The Speed of Culture:

For more insights, visit our blog: https://www.suzy.com/blog/julie-bowerman-cmo-kellanova

Apple Podcast: https://podcasts.apple.com/gb/podcast/snack-attack-how-kellanovas-cmo-julie-bowerman-is-future/id1617896513?i=1000710083818

Spotify Podcast: https://open.spotify.com/episode/5fMwkr7M1yUiWyx7J5RxP7

#SpeedofCulture #Kellanova #ConsumerTrends #SnackInnovation #BrandStrategy @AdweekMag
matt britton, market research, consumer insights, suzy, Market research platform, first-party data in marketing, CPG marketing, Kellanova, snack brand strategy, Julie Bowerman,