Secret menu: CMO Ken Muench reveals how Taco Bell, KFC and Pizza Hut stay fresh | Short
Speed of Culture Podcast VideosApril 08, 202500:00:50

Secret menu: CMO Ken Muench reveals how Taco Bell, KFC and Pizza Hut stay fresh | Short

Forget fast 'n cheap. The key to QSR dominance is connection and relevance.
Yum! Brands CMO Ken Muench explains how fast food legends like KFC, Pizza Hut, and Taco Bell constantly innovate and reinvent themselves to connect with consumers craving more than just chicken, cheese, and chalupas.

For more insights, visit our blog:
https://www.suzy.com/blog/ken-muench-cmo-yum-brands

Apple Podcast:
https://podcasts.apple.com/us/podcast/secret-menu-cmo-ken-muench-reveals-how-taco-bell-kfc/id1617896513?i=1000702680826

Spotify Podcast:
https://open.spotify.com/episode/0GOW0BSOpq4vgxCNIB1SMk?si=1baWWi6ES2yVGkuHedzxLw

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matt britton, market research, consumer insights, suzy, Market research platform, Yum! Brands, digital transformation QSR, Gen Z marketing trends, Ken Muench, global branding strategy,