Power Circuit: How CES Fuses Tech, Culture, and Business into a Global Moment | Suzy
Speed of Culture Podcast VideosJanuary 28, 202600:00:36

Power Circuit: How CES Fuses Tech, Culture, and Business into a Global Moment | Suzy

In this episode of The Speed of Culture, Matt Britton sits down with Melissa Harrison, Vice President of Marketing and Communications at the Consumer Technology Association (CTA), live from CES 2026 in Las Vegas. Melissa breaks down how CES grew from a gadget showcase into a cross-industry business hub where enterprise innovation, media, creators, and global partnerships collide. They explore what it takes to build a 13-venue event at this scale, how CTA markets a two-sided marketplace of attendees and exhibitors, the rise of the creator economy at CES, and why AI at CES 2026 marks a turning point from theory to real-world application.

[Timestamp: 03:05] – CTA Is the Engine Behind the Industry
[Timestamp: 04:58] – CES Grew Because Technology Took Over Everything
[Timestamp: 06:58] – Why CES Is Locked to Las Vegas and January
[Timestamp: 09:24] – Marketing CES Means Knowing Exactly Who You’re Talking To
[Timestamp: 11:43] – Creators Forced CES to Rethink Media
[Timestamp: 16:13] – AI at CES Finally Becomes Tangible

Listen to this Melissa Harrison CES interview on The Speed of Culture podcast to understand how CES keeps expanding beyond gadgets, how the creator economy at CES is reshaping media, and why AI at CES 2026 signals a new phase of real-world innovation.

Apple Podcast: https://suzy.news/rba
Spotify Podcast: https://suzy.news/9cc01f

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