How The J.M. Smucker Company’s is Bottling Legacy in Every Jar with CMO Gail Hollander | Short
Speed of Culture Podcast VideosOctober 22, 202400:00:47

How The J.M. Smucker Company’s is Bottling Legacy in Every Jar with CMO Gail Hollander | Short

It’s not just about understanding your brand and consumer anymore—it’s about connecting with culture at every turn. 🌎 Gail Hollander, CMO of The J.M. Smucker Company, reveals how brands need to go beyond just understanding consumers for brand longevity. Discover how the company is blending brand truths with cultural insights to keep its iconic brands fresh and future-ready.

For more insights, visit our blog:
suzy.com/the-speed-of-culture-podcast/gail-hollander-cmo-the-smuckers-company

Apple Podcast:
https://podcasts.apple.com/us/podcast/legacy-in-every-jar-the-j-m-smucker-companys-modern/id1617896513?i=1000674003215

Spotify Podcast:
https://open.spotify.com/episode/4buyTDhMuWTo7MmVhkPlll?si=uStY9kRuQOKI15Zp4a2gFw

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matt britton, market research, consumer insights, suzy, Market research platform, YT Short, Legacy brands, Hostess Brands, The J.M. Smucker Company, Gail Hollander, CPG Industry, Jif, Folgers,