CCO Andy Kauffman on staying true to Marriott’s legacy with AI personalization | Podcast
Speed of Culture Podcast VideosJuly 01, 202500:37:08

CCO Andy Kauffman on staying true to Marriott’s legacy with AI personalization | Podcast

In this episode of The Speed of Culture, Matt Britton chats with Andy Kauffman, Chief Commercial Officer, U.S. and Canada, Marriott International, about the convergence of sales and marketing, the power of first-party data, and how AI is reshaping personalization and operations. Tune in to learn how Marriott is building travel experiences that feel truly one-to-one.

[00:03:00] The Evolving Role of the CMO
[00:07:00] Purpose-Driven Personalization
[00:09:30] Marketing as a Service
[00:15:45] AI as an Internal Superpower
[00:19:00] Loyalty That Feels Like Fandom

For more insights, visit our blog: https://www.suzy.com/blog/andy-kauffman-chief-commercial-officer-marriott-international

Apple Podcast: https://podcasts.apple.com/gb/podcast/people-first-cco-andy-kauffman-on-staying-true-to-marriotts/id1617896513?i=1000715275186

Spotify Podcast: https://open.spotify.com/show/0uT4r3klBUv8lzQe2PgW1J

#SpeedofCulture #Marriott #TravelInnovation #BrandLoyalty #CMOPlaybook @AdweekMag
matt britton, market research, consumer insights, suzy, Market research platform, Marriott International, AI in hospitality, travel personalization, Andy Kauffman, hotel loyalty,